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Myself Sumit Sharma, and I started Beauty Cart because I saw a growing gap in the beauty industry — too many customers were overwhelmed by the flood of products, with little guidance on what truly suited their skin type, tone, or needs. Many were spending money on trial and error, only to end up disappointed or even harmed by harsh ingredients.

That's why I set out to build a curated platform that not only offered high-quality, dermatologist-approved beauty products but also helped customers make informed, personalized choices. I partnered with skincare experts, invested in intelligent recommendation tools, and handpicked brands that aligned with our values of transparency and effectiveness.

Along the way, we hit some incredible milestones — launching our first exclusive product line within the first year, gaining 50,000+ loyal customers, and being recognized as one of the top emerging beauty startups in the region. But our proudest moments come from customer feedback — stories of renewed confidence, glowing skin, and trust built through care.

We want to be more than just a beauty store — our mission is to become a trusted companion in every individual’s beauty journey, empowering people to feel confident in their skin, naturally and knowledgeably.